Can AI and creative marketing work wonders for paint brands?

To be honest, AI was born for this!

We had the chance to consult for one of India’s top paint brands, diving into a series of exciting R&D projects.

We explored everything from experimenting with color dynamics and motion to transforming interior spaces and even reskinning CGI footage.

Our moving figures test:

Interior spaces study

Reskinning existing CGI footage

The takeaway? AI can unlock endless creative possibilities for paint brands, bringing colors, textures, and spaces to life in fresh, dynamic ways. It’s a game-changer for reimagining how we experience color.